Read Time 5 minutes
The Images That Made Me
How much does imagery help shape the person we become? Which photographs are the ones we remember as changing us in some way––creatively, personally, professionally––or simply as marking the passage of time?
We ask industry leaders, artists and experts in visual culture to talk us through the five photographs that have brought them to where they are now. Think Desert Island Discs, but make it art
Anna White has over a decade of experience in the fashion and footwear industry. For the past four years, she has been leading On’s productions; from e-com to global campaigns and everything in-between.
Anna’s selection of imagery holds more than just aesthetic value to her – they are moments she vividly remembers, ones that shaped her career and fuelled her passion for photography and fashion.

Mirrors, Steve Hiett [1999]
I was lucky enough to work with the late Steve Hiett very early on in my career, and took my responsibilities of ensuring he always had his rider on set [tea + digestive biscuits!] very seriously! I rather naively assumed that all great photographers were as kind and calm as Steve – but I realise now he was one of a kind. His work definitely shaped my career, it took me to Miami and Hollywood beach for the first time, and I still always make sure there’s a kettle on set [but now it’s for my sake].
Cloud 9, Tim Walker [2018]
I vividly remember walking around the “Tim Walker: Wonderful Things” exhibition at the V&A in 2019 with a friend, and as soon as we finished I immediately insisted we go back around! [I think my V&A membership might be the thing I miss most about London].
The colours and the magic that Tim Walker conjures in his images are so enchanting, and the exhibition itself was beautifully curated. I had read Grace Coddington’s memoir [highly recommend] not long before, so seeing the images they had worked on together in this beautifully presented exhibition was so inspiring. This image reminds me of how whimsical and creative fashion can be and how lucky I am to work in this industry.

I vividly remember walking around the “Tim Walker: Wonderful Things” exhibition at the V&A in 2019 with a friend, and as soon as we finished I immediately insisted we go back around! [I think my V&A membership might be the thing I miss most about London].
The colours and the magic that Tim Walker conjures in his images are so enchanting, and the exhibition itself was beautifully curated. I had read Grace Coddington’s memoir [highly recommend] not long before, so seeing the images they had worked on together in this beautifully presented exhibition was so inspiring. This image reminds me of how whimsical and creative fashion can be and how lucky I am to work in this industry.

Gourock Lido, Martin Parr [2004]
I saw this photo in an exhibition at the Museum fur Gestaltung in Zurich in 2013 [little did I know back then I would move to Zurich for a job years later…]. It was a huge print, it took up almost an entire wall in the gallery, and I was mesmerised by the colours. The ominous sky and murky sea contrasted by the turquoise pool just did something to my brain
As someone who loves summer/hates everything else, I can’t say I find much beauty in a miserable grey sky – but this photograph challenges that. I have a print of it hanging on the wall of my flat in Zurich, sadly only a fraction of the size of the print I saw all those years ago…

A Dog Team Resting by an Iceberg, Herbert George Ponting [1912]
This is a photo taken by Ponting on Scott’s last expedition to the Antarctic in 1910. I can’t imagine how otherworldly the Antarctic must have been to those early explorers. I try and wrap my head around how awe-inspiring these photographs would have been in 1910. We are so overwhelmed with content and our access to incredible images from around the world is effortless, and so I find images taken over 100 years ago in one of the most remote parts of the world absolutely fascinating.
END
subscribe for the latest artist interviews,
historical heronies, or images that made me.
what are you in the mood for?